The three-day festival at Lampelri was initiated in 2013 and hosted as an annual event, which celebrates the rhododendron flower, and to encourage eco-tourism. Besides celebrating rhododendron species– an indigenous flower to the country, the festival is held to bring together people in Toeb gewog to host a local festival.
The festival also focuses on ecology, culture, food and entertainment of the local communities that live in harmony with the eco-parks. Garden walk, art and craft exhibition, food and souvenir stalls, guided walks and boating are organsied at the festival.
The communities of Toeb gewog, Dechentsemo Central School in Thinleygang, Punakha hosted the event with financial support from TCB and technical support from Department of Forest and Park Services.